News

The MSV delivers timely news and information that impact the practice of medicine in Virginia.

Telephone Communication for Healthcare Providers: Strategies to Mitigate Malpractice Claims

Nicole Franklin, MS, CPHRM, Patient Safety Risk Manager II, The Doctors Company The way we communicate has changed dramatically over the years. Even with the introduction of technology-based communications, such as social networking sites, telemedicine, and texting, the telephone call is still the most widely used communication tool between healthcare providers and patients. Telephone conversations […]

Physician Self-Care Is Mission-Critical Today

There’s no question COVID-19 has up-leveled physician stress and burnout — which you know all too well was already a challenge for medical professionals. Quarantines. Increased patient loads. Staff absences and shortages. Fear of exposure. Supply anxiety. New PPE protocols. Vaccinations and vaccination status concerns. Decreased practice revenue and increased costs. Patient fear. Misinformation. Telehealth visits […]

Cancer Screenings Are More Important Now Than Ever

Do you know when your patients had their last recommended cancer screenings? At its outset, the COVID-19 pandemic unfortunately resulted in the delay of many scheduled health procedures — including cancer screenings. While a recent Dana Farber Cancer Institute study reported cancer screenings rebounded sharply in late 2020 it also indicated racial disparities in the return to […]

Why Online Medical Marketing is a Must-Have

Thanks to the digital revolution, word-of-mouth referrals and directory listings are no longer enough to bring in new patients. More and more, consumers are doing it all online, and this trend shows no sign of stopping – as COVID-19 accelerated the drive to digital. The modern consumer expects to do everything online, and there is […]

Back to School with COVID-19

Virginia’s students head back to school during COVID-19 for the second year in a row. Variants like delta, lambda, and now mu continue making news. With mask protocols in place for students and vaccine availability evolving for children, it’s a lot for parents and students to keep up with. This blog is for you to share with […]

Patient Engagement: 7 Simple Strategies to Implement Now

Patient engagement strategies are proactive measures taken to enhance what is known as patient activation levels. These strategies include patient education, shared decision-making, encouraging patients to take initiative to learn, patients taking ownership in their care, and monitoring patient activation levels. Patient activation measurement (also referred to as PAM) is an assessment of a patient’s […]

Busting Common COVID-19 Vaccine Myths

The topic of COVID-19 vaccination is continuously present in today’s daily news cycle. Our busy primary care office has incorporated discussion of vaccine availability and safety into almost every recent office visit. Much of our time has been spent combatting confusion and misinformation. We have successfully calmed many of our patient’s anxieties and fears and […]

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